Starting an ecommerce business is the best way for muslims across the globe to earn a halal income online from the comfort of their homes. And if done right, this is the best way to achieve financial, location and time freedom without compromising your religious values and staying true to your muslim faith.
However, planning, building and launching an ecommerce business is not a walk in the park and requires tangible investment and serious effort… And if you don’t have a proper plan in place, you might end up losing all the money and draining all your energy.
Therefore, we have put together a 30-day plan to help you launch your own halal ecommerce business successfully.
In this 30-day plan, you’ll get to learn our process of building, launching and running a successful ecommerce business that earns a consistent halal income and eventually puts you on track to achieve true financial success.
Now, the first thing you need in launching an ecommerce venture is planning. This process is based on multiple steps and you have to create a step-by-step action plan for each stage of your business journey.
Here are 6 key elements of launching a halal ecommerce business:
- Selecting the Business Model and Platform
- Finding a Profitable Niche or Product
- Defining your Target Audience
- Finding Suppliers for your Store
- Building your Ecommerce Storefront
- Marketing your Ecommerce Store
Selecting the Business Model and Platform
When it comes to starting an ecommerce business, there are so many business models and platforms that it often becomes hugely confusing for first-time entrepreneurs.
For instance, there are giant marketplaces like amazon, ebay and etsy that allow you to sell globally. On the other hand, there are many platforms that can be used to build a storefront including but not limited to, Shopify, Wix, Magento and Woocommerce, etc.
Moreover, there are various business models to choose from including Dropshipping, Wholesale, Private Label and Online Arbitrage. Each business model has its own nuances and choosing the right fit based on your investment, expertise and resources is the best way to get the ball rolling.
For new entrepreneurs, who’re usually in a cash crunch, the most suitable way to go is choosing the business model which requires the least amount of money, technical expertise and human capital. Same goes for the business platform. You have to choose the platform that is easy to build with and doesn’t require huge initial investment.
We have seen that Shopify is one of the most rewarding storefront platforms for new entrepreneurs. That’s because Shopify allows you to build an online store with no coding and with very little investment.
These considerations bring us to a business model that allows you to outsource manufacturing, storage, packaging and shipping to third-party sellers. This will allow you to keep your operating costs low and concentrate more of your time, money and efforts on marketing your products.
This business model is called Dropshipping. In this model, you don’t have to manage production, carry inventory or handle packaging and shipping. All you need to do is set up a lucrative ecommerce storefront and advertise your products online.
Nevertheless, this model may sound easy, but it still confuses many people. Therefore, we have created this comprehensive guide to help you build your own halal ecommerce business in 30 days.
Now that we have chosen Dropshipping as the business model and Shopify for building a store, the next step is to find a lucrative product niche.
Finding a Profitable Niche or Product
There are a plethora of halal business ideas out there but you wouldn’t want to be just another business in a crowded marketplace. That’s why you need a profitable niche or product line that is halal and also helps your business stand out.
The best way to find a profitable niche is to find a large segment of a high-demand market and narrow it down into smaller segments based on interests, needs, taste and preferences of the market.
Ever wondered how smaller businesses are leveling up with big players in wide industries despite huge competition? They do it by niching down. Niching helps you reduce competition by selling products to a specific segment of the market based on interests, preferences and unique needs.
For instance, if you’re selling men’s t-shirts, you might come across a lot of competition because there would be so many other players selling men’s t-shirts.
In contrast, if you sell vegan t-shirts, you’ll see a significant decrease in competition… And if you decide to narrow it down further, then you have more options like vegan t-shirts for millennials or vegan t-shirts for kids. This will make the competition even more scarce.
When you’re searching for a niche or product, make sure there’s a demand for it. That means people are actually searching for that product online. There are many free and paid tools to do this. You can use google trends and google keyword planner to find out what is trending and what people are looking for.
Knowing Your Target Audience
After finalizing your niche, it’s time to learn more about your target audience. This includes learning about their age group, location, ethnicity, interests, hobbies and much more. The more you know your target audience, the better it is for your business.
Because you can’t sell your product to everyone on the globe. There’s a famous marketing quote about it that says: “When you’re selling to everyone, you’re selling to no one.”
That’s why it’s crucial to learn about your target audience in order to find out the ideal customer of your product.
Here’s how knowing your audience helps your business:
- Reduces advertising costs with better advertising
- Unveils gaps in your marketing campaigns
- Oncovers unique selling points to better sell your product
- Helps you craft better sales & marketing messages
- Allows you to make improvements in your current product
- Gives you new product and niche ideas for future launches
As you have seen above, there are countless benefits of knowing your target audience well. From reducing your marketing costs to showing you potential product lines for future launches, it helps you make more informed decisions based on actual audience insights.
This ultimately leads to a healthy, profitable and sustainable business that every muslim enterpreneur wants to build.
Finding Suppliers for your Store
Now that we know who our target audience is, the next step is to find the right suppliers for our products. Shopify dropshipping makes it easy to contact suppliers from various countries including the United States, UK, Canada, Australia, Europe and many other locations.
One of the major benefits of shopify dropshipping is the ability to automate your order management and fulfillment process. That means whenever you’ll receive an order, your customer’s details will be automatically sent to your third-party supplier. The supplier will then package and ship your order to the customer and mark it as complete.
This can be done using shopify dropshipping apps which are available in the Shopify App Store. You’ll find a variety of free and paid apps with different specifications. You can choose the one that best suits your budget and business needs.
Building your Ecommerce Storefront
Building your storefront is one of the most crucial steps in launching your ecommerce business. That’s because your storefront is the digital representation of your brand, and the better it looks, the more customers it attracts.
To build a lucrative storefront, you have to create a great-looking website that reflects the true essence of your brand. You have to showcase your products in a way that appeals to your target audience, and your website must be easy to navigate so that your potential customers can easily find what they’re looking for.
Moreover, your website should load quickly, it should be mobile-friendly and it must have a secure checkout process to win the trust of your visitors. You can achieve all these features using Shopify. Shopify provides you with a variety of themes to choose from and you can easily build your website with no coding required.
Marketing your Ecommerce Store
Once your store is built and you have added products to it, the next step is to advertise your store and bring in traffic. Remember, no traffic means no sales, and therefore it’s critical to have a well thought out marketing strategy in place.
There are many ways to market your ecommerce store and bring in traffic. This includes social media advertising, search engine optimization, email marketing, influencer marketing, content marketing, affiliate marketing and many more.
The best way to start is to pick one or two channels based on where your target audience hangs out the most. This will ensure that you’re targeting the right audience and not wasting your marketing budget.
Conclusion
So, there you have it, a step-by-step guide to launching your own halal ecommerce business in 30 days. Remember, building an ecommerce business is not a get-rich-quick scheme and requires serious effort, investment and patience.
However, if done right, it can prove to be a successful business that earns you a consistent halal income and helps you achieve true financial success.
But what if there was a way to simplify this journey?
That’s where The Ecom Experts come in. We are a team of professionals with expertise in every aspect of building a successful ecommerce business. Whether it’s picking the right business model, finding a profitable niche, identifying your target audience, sourcing your products, building your storefront, or marketing your ecommerce store, we have got you covered.
Our team at The Ecom Experts helps you every step of the way, so you don’t have to navigate this complex process alone. We offer tailored services to ensure your ecommerce venture is in line with your unique vision and goals. By choosing us, you are investing in a partner who is committed to your success and who understands the nuances of running a halal ecommerce business.
The road to ecommerce success doesn’t have to be fraught with difficulty. With the right guidance and support, your dream of running a profitable halal ecommerce business can become a reality. Start your journey with The Ecom Experts today.
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